Internet dating south

New research from the Pew Research Center shows that in the past two years, the percentage of US adults who had used a dating app tripled.

But that doesn't mean all dating apps are created equal.

says it has 120 million registered users, and new users join the dating platform at a rate of 40,000 to 50,000 a day.

Born in a suburb of Shanghai, Li trained as a molecular biologist at Cornell University in the US and, after realising he wasn’t suited to fiddling with Petri dishes in a lab, switched to Columbia University, where he earned a Ph D in finance.

The charming, slightly geeky former investment banker might not seem like an obvious candidate to be a font of knowledge about the dating world, but he is an avid reader of psychology books and, as he says, “the stats never lie”.Applause found that, in general, the most popular US dating apps trailed other apps in quality by 23 points (out of 100).That's a big difference, and perhaps indicates that people take out their dating woes on the apps they use.But its innovation is that women have to be the ones to message first.This is meant to prevent them from being bombarded with gross messages from guys.

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